November 15, 2006
New CodeGear Company
Allen Bauer has the first post. The new company is CodeGear, www.codegear.com. The only thing on the page is the writing:
- CodeGear = new Company();
- CodeGear := TCompany.Create();
Allen says "Delphi, C++Builder, JBuilder, InterBase are all the core products around which this company will be built. But that isn't all we're about. Be sure to stay tuned as we roll out more and more information."
The conference call said (more or less) that the offers received did not value the business as Borland felt, so they created a fully-owned subsidiary, that will start operating independently while looking for another round of sale offers (unless I got this bit wrong).
You can find a press release here. It refers to "a wholly-owned subsidiary focused on maximizing developer productivity". Notice that "CodeGear will be led by Ben Smith, who was appointed today as its chief executive officer", and that is different from what was expected! This clarifies what it means to be a separate company: "As a subsidiary of Borland, CodeGear will have a separate brand, management team, research and development organization, sales and marketing strategy and global operating infrastructure."
More Links
Eweek: reports Swindell saying "We wanted to be a separate company, an independent unit to focus on our strengths in [Windows] Vista and Eclipse, but also in PHP, Ruby and other technologies" and "CodeGear also is working on new tools for mobile and device application development". The new CEO is quoted saying "the most exciting road map the company has is for its plans for tools in the AJAX (Asynchronous JavaScript and XML) and dynamic languages space."
Eweek second article: "none of the many offers Borland received for its developer tools unit satisfied the high standards he had set for a sale to be completed" and "In Q3, the IDE revenues were approximately $15 million"
Borland Press Release: Borland Forming CodeGear to Focus Exclusively on Developer Productivity - CodeGear – Formerly Borland’s Developer Tools Group – Expected to Become aSeparate Wholly Owned Subsidiary by Early 2007
Letter to our customers, partners, and fans from Ben Smith, CEO CodeGear - clarifies: "We expect the separation to be complete before the end of this year"
Borland forms CodeGear - FAQ, doesn't add much to the picture
4 Comments
New CodeGear Company
This is actually incorrect:
CodeGear := TCompany.Create();
It should read:
CodeGear := TCompany.Create(Borland);
I would have prefered this one though:
if NewOwner.Name = 'Borland' then
raise Exception.create('boring owner')
else
CodeGear := TCompany.Create(NewOwner);
Comment by Olaf Monien
[http://blogs.atozed.com/olaf]
on November 15, 10:38
New CodeGear Company
The new CEO is quoted saying "the most exciting road map the company has is for its plans for tools in the AJAX (Asynchronous JavaScript and XML) and dynamic languages space." So the new company is going to continue Borland's tradition of having no idea what a fantastic development tool (and rival to Visual Studio) Delphi is, Delphi will continue to suffer from poor marketing and play second fiddle to practically any new product CodeGear can think of, while more and more companies have little choice in this .NET era but to switch from Delphi to VS C# because Delphi still doesn't support .Net v2 let alone the imminent v3. Great plan ! (not). New CEO required methinks.Comment by HRH Ranjam Rockboy on November 15, 11:57
New CodeGear Company
I still wonder management people still speak about AJAX as "the new big thing" while it's just a framework made up of a bunch of existing tecnologies glued together - it is not XForms, for example. All right, they can build a good framework or not, AJAX is better than older web apps and a new web framework is really missing in Delphi <g>, but c'mon, don't repeat the same acronyms to us, we know what they mean, they won't deceive us. If you can see how things will end by the way they begin...Comment by Kent Morwath on November 15, 15:23
Post Your Comment
Click here for posting your feedback to this blog.
There are currently 0 pending (unapproved) messages.
New CodeGear Company
Comment by Luigi D. Sandon on November 15, 10:31